Vice Media Cuts Staff and Closes Flagship Site?!

Vice Media to Close Flagship Site?!

( – Vice Media, the edgy media outlet that courted millennials and Gen Z, has announced that it will stop publishing on its flagship website and that it will also be cutting staff immensely.

In May Vice Media filed for Bankruptcy before it was sold to Fortress Investment Group for $350 million. Vice Media has taken on many different cost-cutting measures since filing for bankruptcy, including many different rounds of staff cuts and the cancellation of their popular Vice News Tonight program. These efforts didn’t help their financial situation, which made the media outlet resort to more cuts.

Vice Media’s CEO Bruce Dixon spoke out in a memo saying that they will continue posting on but that they will begin partnering with other media companies. “With this strategic shift comes the need to realign our resources and streamline our overall operations at Vice,” Dixon said. He continued to say that they’d be switching to a “studio model.”

Dixon said, “Regrettably, this means that we will be reducing our workforce, eliminating several hundred positions.”

Vice’s decision comes as many other media outlets like them are struggling to find a viable business model for their media business. Media outlets like Buzzfeed News and Jezebel both announced that they were shutting down in the last year after facing similar problems that Vice Media is facing.

These are not the only media sites that seem to be shutting down or implementing employee cuts as we’ve seen cuts and layoffs from the Washington Post, TechCrunch, the Los Angeles Times, and the Wall Street Journal.

According to records, newsroom employment in the United States dropped immensely from 2008 to 2021 as printed advertisements and news became less and less with digital media taking over. However, we are seeing the same trends now with digital media.

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